Lexie in Voga

Last night to celebrate our exciting new stockist Active In Style we held an exclusive Voga event!


Combining Voging and Yoga in a dynamic fusion, Head Voga lady and all round amazing woman Juliet Murrel led a 20 strong cast of fearless ladies in throwing some awesome shapes!

Juliet shows our girls her moves!

So far so yoga...

Remember those moves that you thought were only for your bedroom mirror?

Technical hitches aside (the iPod gods were not pleased with our choice of 80s classics) it was an awesome night of flexibility both from our gorgeous guests and from our music choices (Youtube's finest 1980s hits anyone? No us either...)

DJ Wanted...


We were also super stoked to offer a special goodie bag to all attendees and can't wait to raid ours...

Our beautiful and flexi Hayley with erm Hayley and Hayley?


The full Blonde collection is now available with Active in Style where we join the best international brands, representing the UK!

Thanks to all the ladies who joined us, we can't wait to see your moves!

Holly & Jean

Last week I was lucky enough to receive a lovely parcel from Lexie Sport. Inside it contained some delicious coconut water and one of their absolutely gorgeous Jean T-shirts. I couldn’t wait to try it on and I loved it so much that I decided to write a review of it to let you know what I thought!

I absolutely love how it’s a slim fitting t shirt with a mesh panel down the back and mesh sleeves too. It has a really soft light feel and I felt so stylish heading to the gym in it.

I didn't actually feel like I was wearing a ‘sports top’ at all and I had a few women coming and asking where I got it from; always a good sign!

I would absolutely recommend it for a bit of stylish workout wear and can't wait to get my hands on another Lexie piece to take with me on my travels! 


Holly x


Zoe 101

05 July 2014

Zoe 101

Just about to embark on her first year of BA Fashion Sportswear Design at London College of Fashion, Zoe wanted to get a taste of being at the coolest brand, so having join us for a week we asked Zoe to share her 5 days with us via the media of instagram!

Going To Be Massive

27 June 2014

Tags: Annie, Comedy, inaction, Intern, MadeinBritain, MassiveDad

Going To Be Massive

This week, as well as running around at boot camp, I’ve been customizing three Gloria hoodies from the Icon collection for the comedy trio ‘Massive Dad’ to wear at the Edinburgh Fringe festival.


It was definitely a challenge for me as I’m not that confident at sewing. But as I’m quite competitive with myself, I like a challenge, so it was good to arrive each morning knowing that I had a goal for the day!


The trio had asked for the hoodies to be customized with extra mesh panels and sections of print with a ‘hunger games’ vibe. I sketched out a few initial designs to see which panels would work best, as I wanted to make each hoodie slightly different, but at the same time, keep the same fabrics so they would all look good together on stage.

It usually takes me a long time to make the first cut in my fabric, as I’m always anxious, but after I’d cut out the first panel, it didn’t take long to have all the pieces ready to sew. I was pretty nervous to sew the new pieces of fabric in at first, but got more confident as I went along and they started to come together. I added in mesh panels under the arms/down the side of the body and mesh strips on the upper arm. I also added in mesh back panels, with printed piping. The binding technique was pretty tricky, so I had to practice quite a lot before actually putting it into the hoodies!


The final change I made was to the cuffs on one hoodie. I took inspiration from our Lake leggings, creating a half Lycra, half Blonde print new cuff. The blonde print from the leggings brightened up the hoodie and made it fit for the stage. I think the cuffs looked awesome and I hope they look great under the stage lights!


Hopefully the awesome girls from Massive Dad will like their hoodies – keep your eyes peeled for them wearing them at the Edinburgh fringe in August!

9-5 Part 2

Today I’ve been working on the custom hoodies I mentioned in my last post, so it’s nice to take a break to work on the blog!
It seems like I’ve fit a lot into the last few days…



As I said before, I’ll give any sport a go, so on Tuesday; I agreed to go with founder Lily to an evening ‘boot camp’ class near the office called Gurka Fit. I was pretty nervous as the class was at an ex-army camp, and taken by army trainers, so I wasn’t sure I’d be able to keep up! Although I was ready for a lie down and a hot bath by the end, I survived the thousands of squats, laps and sprints and, surprisingly, have even agreed to go again because of how great I felt afterwards. It really is true that exercise makes you feel good, even if you wouldn’t agree whilst you’re actually running round a track!


Following boot camp, the next day in London proved more difficult – our aching legs were protesting quite a bit and the hundreds of steps in and out of the underground were certainly not ideal!


It was really exciting to visit the super cool Blue Cow Yoga studio to check out the location for Lexie’s next exciting event (details coming soon!). We also made exciting deliveries to Grazia head office and to ‘Frame’ gym in Shoreditch where we restocked the Lexie stock. Before heading back to London, I made a note to definitely take one of the exciting dance classes at Frame before I leave!


Back in the office, I continued working on the hoodies. I made the patterns and started to cut out the different meshes to put in the jackets, which turned out to be more difficult than I had imagined! I’ve made some progress today, but I’ve still got lots of work to do tomorrow! Fingers crossed I’ll have some completed hoodies to show you soon!

Annie x

Win some Lexie kit for £1

Our Lexie girls are made of tough stuff, none more so that future team member Emily.

Nine year old Emily is a beautiful, bubbly, bundle of fun girl who just so happens to be fighting alongside Captain Chemo against T-Cell Leukaemia.

To support Emily we have joined up with other new businesses to donate prizes for an online raffle with tickets costing just £1!

Prizes include our kit, some beautiful handmade jewellery, Champagne, kid's wear and some amazing ethical dresses plus much more!

If you fancy donating to a good cause and potentially winning yourself some new kit then check out the Facebook page for more details!

Fitmob Flashes Oxford Street

To celebrate our amazing 2 week pop up with House of Fraser, we hit the streets with some fearless Lexie ladies to stomp up a storm of a step class. Led by the awesome Dance mix and joined by London Flashmob, check out how we rock our kit Oxford street style!

Check out the other photos on our Facebook page or pop into House of Fraser Oxford Street and see us!


14 April 2014


Last Monday we joined the lovely ladies of Frame, Shoreditch to celebrate the launch of Lexie at their amazing gym!

We prepped our threads, tested out the studios and handed out some well deserved Vitacoco!

Annabel limbers up for an awesome night at Frame

One of the lovely Framettes with her new purchase

Huge thanks to Vitacoco for their delicious water! 

The Blonde collection is now available at Frame Shoreditch so pop down try it on and grab a class or two!

Lexie Hits Frame

05 April 2014

Lexie Hits Frame

Amazing Shoreditch hotspot and the overall amazing place that is Frame will be stocking our full Blonde collection from this Monday!