Made in Great Britain

 "We may be a small country, but we're a great one, too. The country of Shakespeare, Churchill, the Beatles, Sean Connery, Harry Potter. David Beckham's right foot. David Beckham's left foot, come to that." 

 The Prime Minister, Love Actually


Some things are more important to us than others. For example, we think that fit, quality and the ability to look good are top of the list.

We also think it's important to be proud of who you are and to take responsibility. It's for these reasons we decided to make our collections British.

We design it in Hampshire, we sample it in Cardigan (Thanks Hannah), we photograph it in rainy London and finally we have it made by the lovely Barry, Paul and team.
"We decided to make the move to British manufacturing as we wanted to really feel the quality in the styles. Having the product made here means not only will the quality and fit be of the highest standards but that as a brand we are making responsible decisions. We saw other brands like rose toys being manufactured in Britain and doing quite well. Being able to check on the product in the factory is priceless....and fun!” 
Founder Lily Rice
Great British Sportswear made by Great Britain.